Thursday, October 26, 2006

like.no.other




Colour - Like No Other

This is the tag-line for Sony products that show colors. Such as Televisions and Cameras. Bravia is the new line of television products from Sony. And they made an Ad for it. It was popularly known as Bravia balls. I remember mentioning it on Avyukta as well.

If you havent seen Bravia - Bouncy Balls, quick... quick... Go here and watch it right away. You cant miss these things in life.

But then, thats not what I wanted to talk about. After Bravia Balls, these guys from Sony started working on another Ad that was planned to splash color paints on a building, using some 1000 detonators and many more Paint buckets. That Ad was getting released by 17th October, and the world awaited the release.

Believe it ? The world awaited the release of just an Advertisement.

I was one of them, and quickly downloaded and watched the Ad. Whaaaw ! See if you are able to appreciate it. Watch the Hi-res video here.

And namma oor advertisements ? "Sakthi masala pudhu ragam !! Pudhu suvai !"..

Vellaththanaya Malar Neettam Maandhartham
Ullaththanaya Dhuyarvu !

Understand ?

9 comments:

VenkatRangan said...

thala,
I get ur point...but
Ad is for selling stuff,and U have to make it local...So Sakthi Masala song will have an appeal here and so their product sells.If sakthi masala guys plan for such an ad, their whole turn over will be washed out ....

Ravi said...

I agree with venkatrangan. Comparison is baseless. Moreover, my friend who is into ads remarked that at times "stupid-seeming" ads reach the mass better. Its another tatic. People talk, criticise, laugh about it and therefore make the ad and inturn the product popular. Remember "ujalakku maaritiyaa", "Gopal palpodi" etc.?

Anonymous said...

grow up keeerthi

ranganathan said...

sorry keerthi...

if this is what meant by creativity by 'NV Sir', i pity him too...

Keerthi said...

Venkatrangan AND ravi,

I understand your point. Did you understand my point ?

Read the last Kural in the post ? Did I say Sakthi Masala was a poor Ad ?

Comment back. :)

Keerthi said...

Anon, i dont feel the need. Growing up aint that much fun. :)

Ranganathan, Please dont feel sorry. I think im creative enough ! :)

Kannan Raman said...

thanks dude for the grt work. really a good stuff to watch repeatedly.

Ravi said...

Keerthi, I saw the kural but I am still not able to comprehend the relevance with the artcile. If you can throw some light, it would be great. Thanks!

VenkatRangan said...

sonna vekka kedu,
enaaku andha kural artham theriyala...oru kaalathil naan tamil maanavan.....

thayai koorndhu...neengale andha artham sollidunga...thalaivaa...